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Fashion marketing and merchandising
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Fashion marketing and merchandising
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This book presents an in-depth look at the fashion marketing industry, focusing on the production, marketing and business aspects of retail fashion promotion.--Ministry of Education website.
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Title
Fashion marketing and merchandising
Call No
687.0688 W855
Edition
Fifth edition.
Authors
Wolfe, Mary G
Subjects
Fashion merchandising.
Fashion merchandising--Textbooks.
Fashion merchandising--Vocational guidance.
Language
English
Published
Tinley Park, IL : Goodheart-Willcox Company, Inc., ©2019.
Publication Desc
xvi, 639 pages : paperback, colour illustrations ; 28 cm.
ISBN
9781635631456
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